I happen to shop for most of my drugstore items at Duane Reade in New York City. To show their appreciation for my loyalty, Duane Reade issues a little plastic card with a bar code. The bar code tracks my purchases and I accrue points. Unless you’ve been living under a rock for the past 20 years, most of us are familiar with this sales technique.
Every so often, I’m asked by the cashier whether I want to “use my points” and have them applied to the dollar amount on my bill. That usually amounts to a dollar or 2 being subtracted from the final amount.
I always say, “Sure!” What I’m always left wondering about are those people who wouldn’t want to use their points right then and there and risk them disappearing if, say, they got hit by a bus right afterwards. What a waste that would be.
They say it’s important to be mindful and ‘in the moment’. What more can I say to prove I am.